Export of toys from Iran (first part)

Export of toys from Iran (first part)

Written by: Dr. Homan Basere

The global toy market is one of the booming and innovative markets that generates billions of dollars in revenue every year. According to various reports, the size of this market in 2020 was about 129.45 billion dollars and it is predicted to reach 230.64 billion dollars by 2028. This significant growth of the toy market is influenced by various factors such as increasing child population, high demand for educational and activity toys, new technologies and product innovations.

Iranian toys made in Iran compete with foreign competitors in terms of quality, price, design and product variety. Iranian toys include different categories such as dolls, activity and sports toys, construction toys, educational and preschool toys, intellectual games and puzzles, and others. Iranian toys are also designed and produced according to the culture, age and gender of children.

Production and export capacities of Iranian toys are very high. Iran has a lot of human and financial resources that can play an important role in the production of quality and cheap toys. Iran also has a wide and popular domestic market that can serve as a base and support for Iranian toy manufacturers.

Some Iranian toys such as dolls of popular Iranian characters, toys related to Iranian celebrations and occasions, toys related to Iranian history and culture, and toys related to Iranian animals and plants have high added value.

Iran will have less than 100 million people in 2021 and 25% of them will be under 15 years old. This means that Iran has a population of over 25 million children and teenagers who need diverse and attractive toys. According to the surveys, every Iranian child spends an average of 100,000 Tomans per year to buy toys. This means that Iran’s domestic toy market is worth about 2500 billion tomans. This market can help Iranian toy manufacturers to produce and supply their toys more reliably.

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This post is written by Naturelove