The unchosen and the happy ones
(contradiction in choice)
If you are someone who only looks for the best and only accepts them, you are called selective.
Imagine you went to several boutiques to buy a shirt and after spending an hour or so, you chose the shirt you like. The color of the blouse is attractive, the size is perfect for your body and the material is good. The price of the blouse is 89 dollars. Everything is perfect and the salesperson is waiting for you to pay for the blouse and buy it, but suddenly you remember the boutique down the street where you heard the prices are cheap. You put the blouse back on and then leave to check out the boutique down the street.
Selective people should make sure that every purchase or decision they make is the best purchase and decision. However, how can you know that the option that a person chooses was really the best possible option? The only way to know is to consider all the alternatives. A discerning person cannot be sure that they have found the best blouse unless they have seen all the blouses. Also, he cannot understand that he bought what he wanted at the best price, unless he has checked all the prices. As the number of options increases, people become more cautious and afraid to choose one of the options.
The opposite of choice is pleasure. Contentment means being satisfied with something that is good enough and not worrying that there might be something better. Of course, a happy person also has criteria and standards. He searches until he finds something that meets his standards and stops there. As soon as he sees a blouse that meets the standards of quality, price and material in the first store, he buys it and that’s the end of the story. She doesn’t worry about whether there are better or cheaper blouses in the shop next door.
No one is absolutely perfect. The key point here is that most people aspire to achieve this goal. So they spend a lot of time and effort researching, reading labels, reviewing survey reports, and learning about new products. The worst thing that happens to this type of person is that after making a choice, they end up worrying about options that they didn’t have enough time to research. Finally, they probably feel less satisfied than happy people about their choice. When the reality forces people to compromise and surrender, that is, they are forced to end their search and make a decision, fear and concern dominate them.
The difference between these two categories is that satisfied people settle for merely excellent choices and do not wait for absolutely excellent choices.
Herbert Simon, the Nobel-winning economist and psychologist, says that when obtaining information about all options requires expenditure (in time, money, and anxiety), contentment is actually a strategy of choice. In other words, all things considered, the best thing people can do is be happy.
: Contradiction of choice
Why is more less?
Author: Barry Schwartz
Translation: Keyvan Shabani-Moghadam- Seyyed Sjad Hosseini
https://eitaa.com/joinchat/3562995919Ce1c0ca15dd